Family/indoor entertainment centers (FECs) refers to the small amusement parks or entertainment zones that usually operate in local communities around big and small cities. It offers a broad range of entertainment activities for all age groups. It is designed to keep the entire family engaged, generally at a significantly less per-person cost than a traditional amusement park. FECs are preferred as an entertainment and leisure time option by families over the outdoor entertainment centers owing to the environmental factors and climate changes which does not affect the experience of the customers.

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Rising disposable income, extreme climatic conditions, technological innovation such as the introduction of Virtual Reality (VR) games and growing tourism industry are the major factors that are driving the market growth of the family/indoor entertainment centers market in Saudi Arabia. Moreover, another factor that contributes towards the growth of the family/indoor entertainment center market is the favorable government initiatives related to family/indoor entertainment. Saudi Arabia’s government is focussing on diversifying the economy, and the government is launching an entertainment city to improve domestic spending. For instance, in Apr 2018, Saudi Arabia launched a USD 8 billion entertainment resort in Qiddiya, which includes six flags theme parks, water parks, motorsports, vacation homes, and cultural events. Furthermore, the Quality of Life Program 2020 by the Saudi Arabian government focusses upon investment of $35 billion in entertainment and culture which will also generate growth of the entertainment business. Additionally, Saudi Arabia mega-project such as smart city projects “NEOM” and Vision 2030 are further propelling the market growth of the family/indoor entertainment center market in Saudi Arabia. The continuous innovation in gaming technology offers a diversified range of gaming options for the customer. Virtual reality games and augmented reality games are gaining traction and are preferred as a modern mode of entertainment. Therefore, the availability of a broad range of gaming options is fuelling the growth of the market in Saudi Arabia. However, high capital expenditure for creating new setups for entertainment is restraining the market growth of family/indoor entertainment centers in Saudi Arabia.

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Based on type, the Arcade studio segment is expected to grow at a higher CAGR during the forecast period. The arcade games are mostly video games, pinball games, redemption, and electro-mechanical games. Virtual reality and augmented reality games are rapidly gaining popularity in the market, therefore the key players are concentrating on developing several technologies for enhancing the gaming experience and to grow their revenues. Additionally, various gaming manufacturers are working to generate new technologically advanced games by mixing, VR, and AR techniques with 3D projection mapping and digital surface.

Based on visitor demographics, the teenager (13-19) segment is expected to dominate the market during the forecast period owing to the increasing popularity of arcade game, VR and AR games and amusement parks among the teenager. Besides, these games enhance the mental and analytical skills development of a teenager.

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Various notable players in the Saudi Arabia Family/Indoor Entertainment Centers market include Dave & Buster’s Entertainment Inc., CEC Entertainment Inc., Smaaash Entertainment Pvt. Ltd., CAVU Designwerks Inc., KidZania, Toy Town, Al Othaim Leisure, The Saudi Entertainment Ventures Company and Al Hokair Group . Major players are focussing on the acquisition, collaboration, and expansion to expand their global reach and become a market competitive.

Key Developments:

• • In 2019, The Saudi Entertainment Ventures Company launched family entertainment destination in Riyadh, Saudi Arabia. This cluster has indoor family entertainment centres.
  • In 2016, CAVU Designwerks Inc., an entertainment attraction provider delivered media-based attractions to the themed entertainment, announced an expansion and strengthened their presence in the Middle East, including Riyadh, Beirut, and Abu Dhabi to meet the requirement of the middle east client.
  • In 2015, Dave & Buster’s Entertainment, Inc. signed a master development franchise-based agreement with Apparel Group FCZO to expand their presence in the Middle East. This agreement offers the exclusive rights to the Apparel group to build Dave & Buster’s brand FECs in the Middle East six countries, including UAE, Qatar, Saudi Arabia, Kuwait, Bahrain, and Oman.

The Saudi Arabia Family/Indoor Entertainment Centers market has been segmented based on type, visitor demographics, facility size, and revenue sources. Based on the type, the market is segmented into arcade studios, AR and VR gaming zones, sports arcades, and others. Based on the visitor demographics, the market is categorized into Families with Children (0-9), Families with Children (9-12)¸ Teenagers (13-19), Young adults (20-25), and Adults (Ages 25+). Based on facility size, the market is segmented into up to 5,000 sq. ft., 5,001 to 10,000 sq. ft., 10,001 to 20,000 sq. ft., 20,001 to 40,000 sq. ft., and greater than 40,000 sq. ft. Based on the Revenue source, the market is segmented into Entry Fees & Ticket Sales, Advertising, Food & Beverages, and Merchandising.

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Key questions answered in this research report:

• • At what pace is Saudi Arabia Family/Indoor Entertainment Centers market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in Saudi Arabia Family/Indoor Entertainment Centers market? What will be the impact of market drivers and market restraints in the future?
  • Which type generated maximum revenues in 2019 and identify the most promising products during the forecast period?
  • What are the various revenue sources of Saudi Arabia Family/Indoor Entertainment Centers market and how they are poised to grow?
  • What companies are the major participants in Saudi Arabia Family/Indoor Entertainment Centers market and their business strategies, how does the competitive landscape look like?

 

Report Coverage	Details
Market Base Year	2019
Market Forecast Period	2020-2027
Market Revenues Currency	USD Million
Base Year & Forecast Units	Revenues (USD Million)
Market Segment	By Type, By Visitor Demographics, By Facility Size, By Revenue Source
Regional Coverage	Saudi Arabia
Companies Profiled	Dave & Buster’s Entertainment, Inc., CEC Entertainment, Inc., Smaaash Entertainment Pvt. Ltd., CAVU Designwerks Inc., KidZania, Toy Town, Al Othaim Leisure, The Saudi Entertainment Ventures Company, Al Hokair Group; A total of 8 companies covered .
25% Free Customization Available	We will customize this report up to 25% as a free customization to address our client’s specific requirements

 

Market Segmentation

Saudi Arabia Family/Indoor Entertainment Centers Market by Type

• • Arcade Studios
  • AR and VR Gaming Zones
  • Sports Arcades
  • Others

Saudi Arabia Family/Indoor Entertainment Centers Market by Visitor Demographics

• • Families with Children (0-9)
  • Families with Children (9-12)
  • Teenagers (13-19)
  • Young adults (20-25)
  • Adults (Ages 25+)

Saudi Arabia Family/Indoor Entertainment Centers Market by Facility Size

• • 10,001-20,000
  • >40,000 Sq Feet
  • <5000 Sq Feet
  • 5,000-10,000 Sq Feet
  • 20,001-40,000 Sq Feet

Saudi Arabia Family/Indoor Entertainment Centers Market by Revenue Sources

• • Entry Fees & Ticket Sales
  • Advertising
  • Food & Beverages
  • Merchandising

Saudi Arabia Family/Indoor Entertainment Centers Market Leading Market Players (Option: As a part of the Free 25% Customization – Profiles of 5 Additional Companies of your Choice)

• • Dave & Buster’s Entertainment, Inc.
  • CEC Entertainment, Inc.
  • Smaaash Entertainment Pvt. Ltd.
  • CAVU Designwerks Inc.
  • KidZania
  • Toy Town
  • Al Othaim Leisure
  • Al Hokair Group