Road marking materials are those materials that act as a substitute for conventional oil paints, which are used to do marking on roads such as bumps, dividers, zebra crossing, etc. These materials are formulated by using minerals and chemicals and are prescribed by the Bureau of Indian Standards. The main requirement for developing such materials includes the use of reflective glass beads and hydrocarbon.

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The factors driving the growth of the global road marking materials market include rising government initiatives for the safety on the road, rapid urbanization, and the ability of such materials to reduce the overall traffic on the road, ensuring the security of people. In addition to this, the increasing technological advancements and the growing applications in the airport of road marking materials is propelling the growth of the market during the forecast period. Moreover, road marking materials offers several advantages such as long life, brightness, technical superiority, and ease to apply, which is leading to an increase in demand in the market.

The growth in GDP and its increasing use in commercial and industrial establishments, along with growing stress on the construction activity, has led to an increase in demand for road marking materials. The growing concerns for road safety as a result of the rising incidences of road crash disabilities and mortalities are paving the way for the road marking materials in the market. The major factor hindering the growth of the global road marking materials market includes the increasing preference of contractors for low-cost and basic products.

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Based on type, the Performance-Based Markings segment is expected to grow at a higher CAGR over the forecast period owing to the increasing adoption of cold plastic and thermoplastic markings across various application areas, which includes highways, pedestrian crossing, and others. The growth in the usage of cold plastic across the areas of high traffic areas and the properties of thermoplastic, such as increased reflection properties and enhanced durability, are some of the major factors propelling the growth of the market in this segment.

Based on application, the Road & Highway segment is anticipated to increase at a higher CAGR during the forecast period due to the increase in the usage of road marking materials across this segment to provide clear instructions to the drivers and offer warning and information to the road users of the situations which are about to come in their way so that they can take the required actions.

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Based on the region, Asia-Pacific is anticipated to grow at a higher CAGR during the forecast period due to the rising number of issues related to traffic rule violations, rising incidences of road accidents, and traffic congestion. In addition to this, rapid industrialization and increasing government initiatives by implementing stringent rules for road safety are some factors leading to an increase in the market’s demand.

Various notable players operating in the market include The Sherwin-Williams Company, SWARCO, SealMaster, 3M, Ennis Flint, Inc., Geveko Markings, Aximum, Crown Technology, LLC, Rembrandtin, and Ozark Materials, LLC, among others.

 Key Developments: 

• • In 2018, 3M and Borum entered into a collaboration for enhancing safety in China. In this collaboration, both the companies established various events to encourage the usage of profiled and flat high-quality reflective elements and thermoplastic markings on the roads in China.
  • In 2018, Ennis Flint, Inc. acquired VERNISOL SPA, which deals in the offering of reliable and high-quality products that are utilized for the road safety application. Through this acquisition, the company planned to expand its existing product portfolio.

The global road marking materials market has been segmented based on the type, technology, application, and region. Based on the type, the market is segmented into performance-based markings and paint-based markings. The performance-based markings segment is further categorized into thermoplastic and cold plastic. The paint-based markings segment is further categorized into solvent-based and water-based. Based on the technology, the market is segmented into acrylic-based, epoxy-based, polyurethane-based, and others. Based on the application, the market is segmented into airport marking, road & highway marking, factory marking, antiskid marking, parking lot parking, and others.

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Key questions answered in this research report:

• • At what pace is the global road marking materials market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in the global road marking materials market? What will be the impact of drivers and restraints in the future?
  • What are the regional revenues and forecast breakdowns? Which are the major regional revenue pockets for growth in the global road marking materials market?
  • Which type generated maximum revenues in 2019 and identify the most promising type during the forecast period?
  • What are the various application areas in the road marking materials market, and how they are poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Report Coverage	Details
Market Base Year	2019
Market Forecast Period	2020-2027
Market Revenues Currency	USD Million
Base Year & Forecast Units	Revenues (USD Million)
Market Segment	By Type, By Technology, By Application, By Region
Regional Coverage	Asia Pacific, Europe, North America, and RoW
Companies Profiled	The Sherwin-Williams Company, SWARCO, SealMaster, 3M, Ennis Flint, Inc., Geveko Markings, Aximum, Crown Technology, LLC, Rembrandtin, and Ozark Materials, LLC, among others; a total of 10 companies covered
25% Free Customization Available	We will customize this report up to 25% as a free customization to address our client’s specific requirements

Market Segmentation

Global Road Marking Materials Market by Type

• • Performance-Based Markings
    • Thermoplastic
    • Cold Plastic
  • Paint-Based Markings
    • Solvent-Based
    • Water-Based

Global Road Marking Materials Market by Technology

• • Acrylic-Based
  • Epoxy-Based
  • Polyurethane-Based
  • Others

Global Road Marking Materials Market by Application

• • Airport Marking
  • Road & Highway Marking
  • Factory Marking
  • Antiskid Marking
  • Parking Lot Marking
  • Others

Global Road Marking Materials Market by Region

• • North America Road Marking Materials Market (Option 1: As a part of the free 25% customization)
    • North America Market by Type
    • North America Market by Technology
    • North America Market by Application
    • US Market All-Up
    • Canada Market All-Up
  • Europe Road Marking Materials Market (Option 2: As a part of the free 25% Customization)
    • Europe Market by Type
    • Europe Market by Technology
    • Europe Market by Application
    • UK Market All-Up
    • Germany Market All-Up
    • France Market All-Up
    • Spain Market All-Up
    • Rest of Europe Market All-Up
  • Asia-Pacific Road Marking Materials Market (Option 3: As a part of the free 25% Customization)
    • Asia-Pacific Market by Type
    • Asia-Pacific Market by Technology
    • Asia-Pacific Market by Application
    • China Market All-Up
    • India Market All-Up
    • Japan Market All-Up
    • Rest of APAC Market All-Up
  • RoW Road Marking Materials Market (Option 4: As a part of the free 25% Customization)
    • RoW Market by Type
    • RoW Market by Technology
    • RoW Market by Application
    • Brazil Market All-Up
    • South Africa Market All-Up
    • Saudi Arabia Market All-Up
    • UAE Market All-Up
    • Rest of world (remaining countries of the LAMEA region) Market All-Up

Global Road Marking Materials Leading Market Players (Option 5: As a part of the free 25% Customization – Profiles of 5 Additional Companies of your Choice)

• • The Sherwin-Williams Company
  • SWARCO
  • SealMaster
  • 3M
  • Ennis Flint, Inc.
  • Geveko Markings
  • Aximum
  • Crown Technology, LLC
  • Rembrandtin
  • Ozark Materials, LLC