India Skincare Market

Skincare plays a vital role in the daily beauty routine in the cosmetic market. Skincare products support skin integrity, which is extensively used by the consumers for improving the appearance and maintaining skin conditions of the face and other body parts. It also helps in improving the texture of the skin from the effects of sun, pollutants, and the amount of collagen in the skin. There is a great extent of skincare products in face moisturizers, cleansers & toner, body care, serum, and others, which are widely used among consumers for a different type of skin aging.

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Increasing disposable income, coupled with the growing demand for skincare products, are the key factors supporting the growth of the India skincare market. Growing awareness regarding various skincare products, along with the increasing working populations, will support the growth of India china skincare market. In addition to this, the consumers are now more concerned about skincare due to the hectic lifestyle and increasing skin problems, which will further propel the India Skincare market.

Moreover, the availability of a wide range of products for various concerns related to anti-aging, dark spots, wrinkles, sun protection, among others, will help to increase the demand for skin care products among Indian consumers. Major companies are using aggressive marketing strategies and are heavily investing in R&D activities for introducing natural and herbal skincare products to meet consumer demands. For instance, COVID-19 has positively impacted skincare market in India due to the growing demand for skincare products such as face mask and face moisturizers to maintain their skin during the pandemic. However, usage of harmful ingredients in skincare products may cause skin allergies and other inflammations, which will hamper the growth of the India skincare market. ­­­

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Based on the product, the Face Moisturizer segment is expected to capture the highest market share in India Skincare market due to the growing demand for moisturizing cream, which helps to reduce age spots, acne scars, and freckles. In addition to this, the rising demand for skin brightening cream, anti-aging cream, and sun protection cream among consumers will further boost the market growth of the face moisturizer segment.

Based on Gender, the female segment is projected to witness higher CAGR in the India skincare market owing to the increasing working women population, along with the rising spending power on skincare products. Furthermore, the increasing adoption of various skincare products for improving their appearance among female will further drive the growth of the female segment.

Based on the Concern, the Anti-aging segment is anticipated to lead the market during the forecast period due to the increasing concern regarding the appearance and beauty among consumers. Anti-aging creams provide unique benefits such as firming the skin, reducing the puffiness, and help to renew skin elasticity. All these factors are supporting the growth of the anti-aging segment.

Based on the Distribution Channel, the Online segment is anticipated to dominate the market during the forecast period owing to the emergence of online brands such as Purplle and Nykaa, the rapid adoption of e-commerce websites, and the increasing smartphone users.

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Various notable players operating in the market include Hindustan Unilever Limited, The Himalaya Drug Company, Emami Limited, Johnson & Johnson (India) Ltd, Oriflame India Private Limited, Amway India Enterprises Private Limited, Lotus Herbals Limited, Loreal S.A., Procter & Gamble Home Products Private Limited, Estée Lauder, Inc., among others.

Key Development:

• • In 2019, Lotus Herbals Limited expanded its brand portfolio under skincare brand ‘Lotus Organics +’. Through this new brand, the company launched a wide range of brightening products for skincare to cater the increasing demand for skincare products in India market. Lotus Organics + products will also be available through e-commerce websites such as Nykaa, Myntra, Amazon, and Others.

The India skincare market is segmented on the basis of type, gender, concern, and distribution channel. Based on type, the market is segmented into face moisturizer, cleansers & toner, body care, serum and others. Based on gender, the market is segmented into male, female and infant. Based on concern, the market is segmented into skin brightening, anti-aging, sun protection and others. Based on distribution channel, the market is segmented into online stores, specialized stores, Hypermarket/ Supermarket and others.

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Key questions answered in this research report:

• • At what pace is India Skincare market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in Skincare market? What will be the impact of drivers and restraints in the future?
  • Which Product generated maximum revenues in 2019 and identify the most promising Product during the forecast period?
  • What are the various Distribution Channels of India Skincare market and how they are poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Market Segmentation

India Skincare Market by Product

• • Face Moisturizer
  • Cleansers & Toner
  • Body Care
  • Serum
  • Others

India Skincare Market by Gender

• • Male
  • Female
  • Infant

India Skincare Market by Concern

• • Skin Brightening
  • Anti-aging
  • Sun Protection
  • Others

India Skincare Market by Distribution Channel

• • Online Stores
  • Specialized Stores
  • Hypermarket/ Supermarket
  • Others

Major Players Operating the Skincare (Option: As a part of the Free 25% Customization – Profiles of 5 Additional Companies of your Choice)

• • Hindustan Unilever Limited
  • The Himalaya Drug Company
  • Emami Limited
  • Johnson & Johnson (India) Ltd
  • Oriflame India Private Limited
  • Amway India Enterprises Private Limited
  • Lotus Herbals Limited
  • Loreal S.A.
  • Procter & Gamble Home Products Private Limited
  • Estée Lauder, Inc.