Organic food products are agricultural products, which are processed without the use of harmful pesticides and chemicals, genetically modified organisms (GMOs), petroleum-based fertilizers, bioengineered genes, and sewage sludge-based fertilizers. In order to get products labeled as organic, it is necessary for food products to be free from artificial food additives. In the process of organic farming, natural fertilizers are used to enhance plant growth. The food products that are commonly purchased include vegetables, fruits, dairy products, meat, and grains.

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The major factor driving the growth of the India organic food market is rising awareness among consumers about the harmful effects of pesticide residues on their health. The lifestyle of people is changing in India due to the increase in the disposable incomes of consumers. The increased availability of a wide range of products, which includes fruits & vegetables, meat products, and dairy products are significantly propelling the growth of the organic food market in India. Moreover, the government of India is taking several initiatives, such as National Food Security Mission (NFSM) and Paramparagat Krishi Vikas Yojana (PKVY), towards setting regulations and standards to promote organic food products. These initiatives are likely to surge the growth of the organic food market in India. There has been an increase in the demand for eco-friendly, chemical and pesticide-free, and healthier food products. All these exceptional features offered by organic food products are boosting the growth of the organic food market in India. On the contrary, the low shelf life of organic food products and high prices might become a restraint in the growth of the organic food market in India.

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Based on the product type, the organic fruits & vegetables segment is expected to grow at a higher CAGR over the forecast period. This is attributed to the rising concerns related to health among the population, which in turn, is increasing the demand for organic vegetables and fruits, which are free from harmful chemicals and fertilizers. All these factors are significantly contributing to the growth of the organic fruits & vegetables segment in the organic food market in India.

Based on distribution channel, the market is segmented into supermarkets/hypermarkets, specialty stores, online, and others. The supermarkets/hypermarkets segment is anticipated to grow at a faster CAGR over the forecast period. This is mainly due to the easy availability of a variety of products with attractive discounts. It enables consumers to choose the product of their preference from a wide range of products. These factors are bolstering the growth of the supermarkets/hypermarkets segment in the organic food market in India.

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Key Developments: 

• • In 2018, Amy’s Kitchen, Inc. announced the expansion of its retail network beyond Delhi NCR and had planned to begin manufacturing in India by establishing production and a local procurement unit. It also planned to work with organic farmers and organic food processors across Madhya Pradesh, Kerala, and Uttarakhand.

The India organic food market has been segmented on the basis of product type and distribution channel. Based on product type, the market is segmented into Organic Meat & Poultry, Organic Dairy, Organic Fruits & Vegetables, Organic Spices & Pulses, Organic Processed Food, Organic Cereal & Food Grains and Other Food Types. Based on distribution channel, the market is segmented into supermarkets/hypermarkets, specialty stores, online, and others. 

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Key questions answered in this research report:

• • At what pace is India organic food market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in India organic food market? What will be the impact of drivers and restraints in the future?
  • Which distribution channel generated maximum revenues in 2019 and identify the most promising distribution channel during the forecast period?
  • What are the product type areas of India organic food market and how they are poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Report Coverage	Details
Market Base Year	2019
Market Forecast Period	2020-2027
Market Revenues Currency	USD Million
Base Year & Forecast Units	Revenues (USD Million)
Market Segment	By Product Type, By Distribution Channel
Regional Coverage	India
Companies Profiled	Profiles of Top 10 Major Companies Operating in “India Organic Food Market”
25% Free Customization Available	We will customize this report up to 25% as a free customization to address our client’s specific requirements

Market Segmentation:

India Organic Food Market by Product Type

• • Organic Meat & Poultry
  • Organic Dairy
  • Organic Fruits & Vegetables
  • Organic Spices & Pulses
  • Organic Processed Food
  • Organic Cereal & Food Grains
  • Other Food Types

India Organic Food Market by Distribution Channel

• • Supermarkets/Hypermarkets
  • Speciality Stores
  • Online
  • Others