Hand Sanitizer Market

Hand sanitizer acts as an alternative or supplement to washing hands with water and soap. Hand sanitizer is also referred to as a hand antiseptic agent that is applied to the hands to remove the common pathogens or microorganisms, similar to the way like the disinfectants kills the germs on the environmental surfaces. The hand sanitizers are classified into two groups depending on the type of active ingredients used, including alcohol-based or alcohol-free. The alcohol-based sanitizer comprises of 60 and 95 percent of alcohol, mostly in the form of isopropanol or n-propanol, and ethanol. The alcohol-free products are based on disinfectants such as benzalkonium chloride or antimicrobial agents.

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The outbreak of COVID-19 has increased the hygiene concerns among consumers is the primary driver of the global hand sanitizer market. In addition to this, increasing government initiatives to create awareness about hygiene such as providing licenses to the distilleries along with the support from organizations like FDA and WHO, will further increase the demand the hand sanitizer across the globe. For instance, FDA issued guidance to communicate its policy for the temporary preparation of the alcohol-based hand sanitizers by firms registered as over-the-counter drug manufacturers under the circumstances that are present in the guidance for the duration of a public health emergency. Rising health problems such as kidney problems, diabetes, breathing problems due to the COVID-19 pandemic at a global level. Consumers are inclined toward wellness and a healthy lifestyle with the increase in disposable income will create lucrative opportunities for the hand sanitizer market. Moreover, the rising adoption of hand sanitizers in the healthcare and hospitality industry is expected to propel the hand sanitizer market size. Increasing incidences of coronavirus cases have increased the adoption of cleaning practices and regularly sanitizing their hands will upsurge the hand sanitizer market growth. However, increasing awareness regarding using chemical ingredients in hand sanitizers that may affect consumer health will hamper the hand sanitizer market.

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Based on the product, the Gel segment is expected to increase at a higher CAGR during the forecast period owing to the rising adoption of gel-based hand sanitizers driven by its ability to spread easily and penetrate into the skin to destroy the bacteria. In addition to this, ease to use and requirement of less time to kill the germs are some other factors driving the market growth of this segment.

Based on the distribution channel, the Online segment is anticipated to grow at a higher compound annual growth rate over the forecast period due to the increase in the sales of hand sanitizers from this distribution channel as a result of the rising impact of the marketing campaigns launched by the leading players. Moreover, the increasing penetration of the internet, flexibility to choose, the availability of various brands, and free home delivery option, will further fuel the growth of the market of this segment.

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Based on the region, North America is anticipated to lead the market during the forecast period attributed to the rising coronavirus cases and growing awareness regarding hygiene and sanitation practices among consumers. The high presence of manufacturing companies such as Nice Pak, Vi Jon Inc., Gojo Industries Inc., among others across the north America region will support the market growth.

Various notable players operating in the market include Procter & Gamble, Reckitt Benckiser Group plc, Himalaya Herbal Healthcare, Best Sanitizers, Inc., Unilever, Henkel Corporation, Vi-Jon, GOJO Industries, Inc., Carroll Company, and Cossmic Products, among others.

Key Developments:

• • In 2020, Henkel Corporation planned to invest USD 23 Million to increase its production for essential products i.e., hand soap and sanitizer at US manufacturing facilities. The company will expand its footprint in North America region.
  • In 2020, Henkel Corporation announced that the company is developing hand disinfectants for donating to the hospitals in Germany to fight against the coronavirus pandemic. The company utilized its Dusseldorf production facility to develop 25,000 litres of hand disinfectants for public institutions and hospitals in Germany.
  • In 2020, Himalaya Herbal Healthcare expanded its manufacturing capacity by adding more lines of production and also employing new facilities for hand sanitizer Pure Hands.

The global hand sanitizer market has been segmented on the basis of product, distribution channel, content, packaging type, pack size and region. Based on the product, the market is segmented into gel, liquid, and foam. Based on the distribution channel, the market is segmented into the drug store, hypermarket & supermarket, specialty store, and online. Based on the content, the market is segmented into alcohol-based and non-alcohol based. Based on alcohol-based, the market is segmented into Upto 60% Content and Above 60% Content. Based on the packaging type, the market is segmented into dispensing packets, flip-flop bottles, jars/cans, and pump bottles. Based on pack size, the market is segmented into Below 100 ml, 101 ml-300 ml, 301 ml -500 ml and 501 ml & Above.

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Key questions answered in this research report:

• • At what pace is the global hand sanitizer market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in the global hand sanitizer market? What will be the impact of drivers and restraints in the future?
  • What are the regional revenues and forecast breakdowns? Which are the major regional revenue pockets for growth in the global hand sanitizer market?
  • Which product generated maximum revenues in 2019 and identify the most promising product during the forecast period?
  • What are the various distribution channels of the hand sanitizer market, and how they are poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Market Segmentation

Global Hand Sanitizer Market by Product

• • Gel
  • Liquid
  • Foam

Global Hand Sanitizer Market by Distribution Channel

• • Drug Store
  • Hypermarket & Supermarket
  • Specialty Store
  • Online

Global Hand Sanitizer Market by Content

• • Alcohol-Based
    • Upto 60% Content
    • Above 60% Content
  • Non-Alcohol Based

Global Hand Sanitizer Market by Packaging Type

• • Dispensing Packets
  • Flip-Flop Bottles
  • Jars/Cans
  • Pump Bottles

Global Hand Sanitizer Market by Pack Size

• • Below 100 ml
  • 101 ml-300 ml
  • 301 ml -500 ml
  • 501 ml & Above

Global Hand Sanitizer Market by Region

• • North America Hand Sanitizer Market
    (Option 1: As a part of the free 25% customization)
    • North America Hand Sanitizer Market by Product
    • North America Hand Sanitizer Market by Distribution Channel
    • North America Hand Sanitizer Market by Content
    • North America Hand Sanitizer Market by Packaging Type
    • North America Hand Sanitizer Market by Pack Size
    • United States of America (US) Hand Sanitizer Market All-Up
    • Canada Hand Sanitizer Market All-Up
  • Europe Hand Sanitizer Market
    (Option 2: As a part of the free 25% Customization)
    • Europe Hand Sanitizer Market by Product
    • Europe Hand Sanitizer Market by Distribution Channel
    • Europe Hand Sanitizer Market by Content
    • Europe Hand Sanitizer Market by Packaging Type
    • Europe Hand Sanitizer Market by Pack Size
    • United Kingdom (UK) Hand Sanitizer Market All-Up
    • Germany Hand Sanitizer Market All-Up
    • France Hand Sanitizer Market All-Up
    • Spain Hand Sanitizer Market All-Up
    • Rest of Europe Hand Sanitizer Market All-Up
  • Asia-Pacific Hand Sanitizer Market
    (Option 3: As a part of the free 25% Customization)
    • Asia-Pacific Hand Sanitizer Market by Product
    • Asia-Pacific Hand Sanitizer Market by Distribution Channel
    • Asia-Pacific Hand Sanitizer Market by Content
    • Asia-Pacific Hand Sanitizer Market by Packaging Type
    • Asia-Pacific Hand Sanitizer Market by Pack Size
    • China Hand Sanitizer Market All-Up
    • India Hand Sanitizer Market All-Up
    • Japan Hand Sanitizer Market All-Up
    • Rest of APAC Hand Sanitizer Market All-Up
  • RoW Hand Sanitizer Market
    (Option 4: As a part of the free 25% Customization)
    • RoW Hand Sanitizer Market by Product
    • RoW Hand Sanitizer Market by Distribution Channel
    • RoW Hand Sanitizer Market by Content
    • RoW Hand Sanitizer Market by Packaging Type
    • RoW Hand Sanitizer Market by Pack Size
    • Brazil Hand Sanitizer Market All-Up
    • South Africa Hand Sanitizer Market All-Up
    • Saudi Arabia Hand Sanitizer Market All-Up
    • UAE Hand Sanitizer Market All-Up
    • Rest of world (remaining countries of the LAMEA region) Hand Sanitizer Market All-Up

Global Hand Sanitizer Leading Market Players (Option 5: As a part of the free 25% Customization – Profiles of 5 Additional Companies of your Choice)

• • Procter & Gamble
  • Reckitt Benckiser Group plc
  • Himalaya Herbal Healthcare
  • Best Sanitizers, Inc.
  • Unilever
  • Henkel Corporation
  • Vi-Jon
  • GOJO Industries, Inc.
  • Carroll Company
  • Cossmic Products