Soft drink is a category of non-alcoholic beverages that consists of carbonated water, sweetener, and artificial or natural flavoring elements. The soft drink includes sugar, fruit juice, high-fructose corn syrup, and sugar substitutes. The natural flavors are obtained from fruits, nuts, berries, roots, herbs, and other plant extracts. The emerging trend in the soft drinks industry is minimizing the calorie content in the beverages with no caffeine. Soft drink improves brain function, supports the immune system, increase muscle development, develops digestive health, strong bone development, reduces stress, increases endurance power, and enhances the overall metabolism of the body.

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The accelerating demand for specialty drinks or premium soft drinks as these are formulated at low calorie with low sugar content and have natural sweeteners is the key factor propelling the growth of the global soft drink market. The strong demand for bottled water as well as rising health awareness among the consumers, is further paving the way for the growth of the market. Consumers now prefer to drink beverages made from natural ingredients and have zero or low calories. This factor is presenting new growth opportunities for manufacturers to produce soft drinks with no calories.  

The rising GDP growth rates, coupled with the increasing disposable income and the growing health concerns of people of the emerging economies, especially China and India are bolstering the growth of the global soft drink market. The emergence of the COVID-19 pandemic will have a positive impact on the demand for soft drinks. The consumers are stock pilling their essential products and other food and beverages due to the strict lockdown around the globe. Moreover, the rising emphasis on staying at home and maintaining social distance is further encouraging the consumers to stock their favorite junk food and beverage options to avoid visiting the grocery shops every other day. On the other edge, various strict rules and regulations launched by the government to restrict the marketing activities towards children, labeling, and listing the ingredients on the product are likely to hamper the growth of the market in the coming years.

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Based on the product, the global soft drinks market segmented into carbonated soft drinks, bottled water, juices and juice concentrate, ready to drink tea and coffee, and functionals drinks. The carbonated soft drinks segment is anticipated to lead the market during the forecast period owing to the easy availability of the carbonated soft drinks across all the major distribution channel, including supermarkets, hypermarkets, convenience stores, and online stores.

Based on the packaging, the global soft drinks market segmented into plastic, glass, paperboard, and metal. The plastic segment is anticipated to grow at a higher CAGR during the forecast period. The plastic packaging improves the shelf-life and freshness of the soft drinks and can be easily recycled.

Based on the distribution channel, the global soft drinks market segmented into supermarkets, hypermarkets, convenience stores, online stores, and others. The supermarkets segment is expected to grow a faster CAGR during the forecast period due to the easy availability of superior variety, quality, and convenient pack sizes of soft drinks for end-users in the market. Furthermore, hypermarkets have brand visibility, attractive display portfolios, and extensive cold facilities, which helps in preserving nutrients, flavors, and colors of the beverages.

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Based on the region, the North America region is anticipated to witness a faster CAGR during the forecast period due to the growing demand for the soft drinks such as carbonated soft drinks, bottled water, juices and juice concentrate, ready to drink tea and coffee and functionals drinks in this region. Furthermore, the increasing consumer preferences and changing lifestyles are further driving the demand for the global soft drinks market. Growing awareness about the health-consciousness concern and acceptance of the natural and organic-ingredient based products to reduce obesity will further surge the global soft drinks market. Manufacturers are aiming to strategize small-size packaging in soft drinks, which in turn, will create new growth opportunities for the market in this region.

Various notable players operating in the market include The Coca-Cola Company, PepsiCo, Inc., Danone S.A., Nestle Waters, Red Bull GmbH, Attitude Drinks Inc., Parle Agro Private Limited, DydoDrinco, Acqua Minerale San Benedetto S.p.A., and Dr. Pepper Snapple Group Inc. among others.

Key Developments 

• • In April 2019, The Coca-Cola Company launched ready-to-drink Costa product, which is chilled and canned brewed coffee. Costa Coffee RTD has launched in three variants, such as Classic Latte, Caramel Latte, and Black Americano and constitutes of 30% less sugar and in between 15 and 108 calories per 250ml can.
  • In February 2019, Nestle Waters (Pierre brand name) launched a range of carbonated mineral water mixed with fruit juices, sugar, and other natural flavors. Perrier & Juice drinks are available in three flavors such as strawberry and kiwi; peach and cherry; and pineapple and mango.
  • In September 2018, PepsiCo launched Pepsi Black in the mainstream of carbonated beverages. Pepsi Black contains less sugar as compared to the regular Pepsi.

The global soft drink market has been segmented based on Product, Packaging, Distribution Channel and Regions. Based on Product, the market is segmented into Carbonated Soft Drinks, Bottled Water, Juices and Juice Concentrate, Ready to Drink Tea and Coffee and Functionals Drinks. Based on the Packaging, the market is segmented into Plastic, Glass, Paperboard and Metal. Based on the Distribution Channel, the market is segmented into Supermarkets, Hypermarkets, Convenience Stores, Online Stores and Others.

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Key questions answered in this research report:

• • At what pace is the global soft drink market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in global soft drink market? What will be the impact of drivers and restraints in the future?
  • What are the regional revenue and forecast breakdowns? Which are the major regional revenue pockets for growth in the global soft drink market?
  • What are the various application areas of global soft drink market and how they are poised to grow?
  • Which Product generated maximum revenues in 2019 and identify the most promising Product during the forecast period?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Report Coverage	Details
Market Base Year	2019
Market Forecast Period	2020-2027
Market Revenues Currency	USD Million
Base Year & Forecast Units	Revenues (USD Million)
Market Segment	By Product, By Packaging, By Distribution Channel, By Region
Regional Coverage	Asia Pacific, Europe, North America, and RoW
Companies Profiled	The Coca-Cola Company, PepsiCo, Inc., Danone S.A., Nestle Waters, Red Bull GmbH, Attitude Drinks Inc., Parle Agro Private Limited, DydoDrinco, Acqua Minerale San Benedetto S.p.A., and Dr. Pepper Snapple Group Inc. among others; a total of 10 companies covered.
25% Free Customization Available	We will customize this report up to 25% as a free customization to address our client’s specific requirements

Market Segmentation

Global Soft Drink Market by Product

• • Carbonated Soft Drinks
  • Bottled Water
  • Juices and Juice Concentrate
  • Ready to Drink Tea and Coffee
  • Functionals Drinks

Global Soft Drink Market by Packaging

• • Plastic
  • Glass
  • Paperboard
  • Metal

Global Soft Drink Market by Distribution Channel

• • Supermarkets
  • Hypermarkets
  • Convenience Stores
  • Online Stores
  • Others

Global Soft Drink Market by Region

• • North America Soft Drink Market (Option 1: As a part of the free 25% customization)
    • North America Soft Drink Market by Product
    • North America Soft Drink Market by Packaging
    • North America Soft Drink Market by Distribution Channel
    • US Soft Drink Market All-Up
    • Canada Soft Drink Market All-Up
  • Europe Soft Drink Market (Option 2: As a part of the free 25% customization)
    • Europe Soft Drink Market by Product
    • Europe Soft Drink Market by Packaging
    • Europe Soft Drink Market by Distribution Channel
    • UK Soft Drink Market All-Up
    • Germany All-Up Soft Drink Market All-Up
    • France Soft Drink Market All-Up
    • Spain Soft Drink Market All-Up
    • Rest of Europe Soft Drink Market All-Up
  • Asia-Pacific Soft Drink Market (Option 3: As a part of the free 25% customization)
    • Asia-Pacific Soft Drink Market by Product
    • Asia-Pacific Soft Drink Market by Packaging
    • Asia-Pacific Soft Drink Market by Distribution Channel
    • China Soft Drink Market All-Up
    • India Soft Drink Market All-Up
    • Japan Soft Drink Market All-Up
    • Rest of APAC Soft Drink Market All-Up
  • RoW Soft Drink Market (Option 4: As a part of the free 25% customization)
    • RoW Soft Drink Market by Product
    • RoW Soft Drink Market by Packaging
    • RoW Soft Drink Market by Distribution Channel
    • Brazil Soft Drink Market All-Up
    • South Africa Soft Drink Market All-Up
    • Saudi Arabia Soft Drink Market All-Up
    • UAE Soft Drink Market All-Up
    • Rest of world (remaining countries of the LAMEA region) Soft Drink Market All-Up

Major Players Operating the Soft Drink (Option 5: As a part of the Free 25% Customization – Profiles of 5 Additional Companies of your Choice)

• • The Coca-Cola Company
  • PepsiCo, Inc.
  • Danone S.A.
  • Nestle Waters
  • Red Bull GmbH
  • Attitude Drinks Inc.
  • Parle Agro Private Limited
  • DydoDrinco
  • Acqua Minerale San Benedetto S.p.A.
  • Pepper Snapple Group Inc.