Education Technology Market witnessed USD 72 billion in 2019, growing at a robust CAGR of 16.6% during forecast period.

Introduction of the Educational Technology Market Report

Educational technology is the combined use of computer general learning, software, and educational theory to facilitate learning. Today’s classrooms have moved beyond the clunky desktop computers that were once the norm and are now tech-infused with tablets, interactive online courses, and even robots that can take notes and record lectures for students who are ill. With the advancement in technology and the high proliferation of internet, the demand for educational technology has risen.

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Market Dynamic

Key Drivers and Emerging Trends

The educational technology industry is majorly driven by the proliferation of smart devices in the industry, which has helped in shifting the gears for the education sector. The growing adoption of education technology tools across both the academic as well as non-academic sectors is anticipated to make a positive impact on the market growth. The K-12 and higher education sectors have witnessed increased adoption of EdTech solutions and offerings. Apart from formal education, there is an increasing role of digital learning in supporting adults to scale up their skill sets throughout their careers. Technology is anticipated to play a vital role in supporting adults in overcoming several challenges, such as enabling students the flexibility to learn the new skills without being restricted to a specific geographical location or availability of resources. In addition, the launch of 4G LTE technology coupled with the launch of JIO in India has significantly impacted the educational technology market growth in a healthy way.

As per the education technology market report, during the COVID-19, an unexpected boom in the education industry has been witnessed by making an attributed impact on learning. For instance, according to BYJUY’S during the first and second quarter of 2020, new 35 million users were added to the platform, which reflects the growth of the company as well as the industry during the pandemic situation.

Restraint in the Educational Technology Market

However, the high-cost price associated with the software and general learning packages is the major factor that is expected to hamper the growth of the educational technology market size.

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Sector – Segment Analysis

Based on the sector, K-12 sector is expected to dominate the global educational technology market over the forecast period. The majority of the teachers in the K-12 sector support gamification initiatives to develop the students’ math learning skills with the integration of practical, project-based work in schools. Additionally, the incorporation of technologies in this sector is enabling immersive content and providing experiences, such as virtual field trips and complex lab-based experiments, thus resulting in an engaging learning experience.

Type – Segment Analysis

Based on the type, general learning segment is expected to dominate the global educational technology market over the forecast period. One of the major factors that is positively impacting market growth is the increasing prominence of digital classrooms across the education industry. As a result, this trend is anticipated to boost the adoption of general learning components, such as laptops, desktops, tablets, and recently introduced interactive whiteboards and AR/VR headsets.

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Regional – Segment Analysis:

Based on the region, North America region is expected to dominate the global educational technology market over the forecast period. The EdTech sector in the U.S. is witnessing plenty of investments from venture capitalists and private-equity investors. In 2018, the EdTech companies in the country raised funding of more than USD 1.50 billion. As the sector matures, companies with substantial revenue growth are expected to attract greater funding and differentiate themselves from the newly entered market players, which has surged pace of the overall market.

Top Market Players

Various notable players operating in the market include BYJU’S, Blackboard Inc., Coursera Inc., Edutech, EdX Inc., Google Inc., Instructure, Inc., Microsoft, Udacity, Inc., and UpGrad Education Private Limited., among others. 

Key Developments:

• • In 2020, BYJU’S officially launched online private tuition classes which enabled will enable students to have access to scheduled online classes from leading teachers.

Segments covered in the Report:

The global educational technology market has been segmented on the basis of sector, type, and regions. Based on sector, the market is segmented into preschool, K-12, higher education and others. Based on type, the market is segmented into general learning, gamification, analytics, management courses and others. 

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Key questions answered in this research report:

• • At what pace is the global educational technology market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in the global educational technology market? What will be the impact of drivers and restraints in the future?
  • What are the regional revenues and forecast breakdowns? Which are the major regional revenue pockets for growth in the global educational technology market?
  • Which sector generated maximum revenues in 2019 and identify the most promising sector during the forecast period?
  • What are the various type areas of global educational technology market and how they are poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Report Coverage	Details
Market Base Year	2019
Market Forecast Period	2020-2027
Market Revenues (2019)	USD 72 billion
Base Year & Forecast Units	Revenues (USD Million)
Market Segment	By Sector, By Type, By Region
Regional Coverage	Asia Pacific, Europe, North America, and RoW
Companies Profiled	BYJU’S, Blackboard Inc., Coursera Inc., Edutech, EdX Inc., Google Inc., Instructure, Inc., Microsoft, Udacity, Inc., UpGrad Education Private Limited., among others; a total of 10 companies covered.
25% Free Customization Available	We will customize this report up to 25% as a free customization to address our client’s specific requirements

Market Segmentation

Global Educational Technology Market by Sector

• • Preschool
  • K-12
  • Others

Global Educational Technology Market by Type

• • General Learning
  • Gamification
  • Analytics
  • Management Courses
  • Others

Global Educational Technology Market by Region

• • North America Educational Technology Market (Option 1: As a part of the free 25% customization)
    • North America Educational Technology Market by Sector
    • North America Educational Technology Market by Type
    • US Educational Technology Market All-Up
    • Canada Educational Technology Market All-Up
  • Europe Educational Technology Market (Option 2: As a part of the free 25% customization)
    • Europe Educational Technology Market by Sector
    • Europe Educational Technology Market by Type
    • UK Educational Technology Market All-Up
    • Germany Educational Technology Market All-Up
    • France Educational Technology Market All-Up
    • Spain Educational Technology Market All-Up
    • Rest of Europe Educational Technology Market All-Up
  • Asia-Pacific Educational Technology Market (Option 3: As a part of the free 25% customization)
    • Asia-Pacific Educational Technology Market by Sector
    • Asia-Pacific Educational Technology Market by Type
    • China Educational Technology Market All-Up
    • India Educational Technology Market All-Up
    • Japan Educational Technology Market All-Up
    • Rest of APAC Educational Technology Market All-Up
  • RoW Educational Technology Market (Option 4: As a part of the free 25% customization)
    • RoW Educational Technology Market by Sector
    • RoW Educational Technology Market by Type
    • Brazil Educational Technology Market All-Up
    • South Africa Educational Technology Market All-Up
    • Saudi Arabia Educational Technology Market All-Up
    • UAE Educational Technology Market All-Up
    • Rest of world (remaining countries of the LAMEA region) Educational Technology Market All-Up

Major Players Operating in the Educational Technology (Option 5: As a part of the Free 25% Customization – Profiles of 5 Additional Companies of your Choice)

• • BYJU’S
  • Blackboard Inc.
  • Coursera Inc.
  • Edutech
  • EdX Inc.
  • Google Inc.
  • Instructure, Inc.
  • Microsoft
  • Udacity, Inc.
  • UpGrad Education Private Limited.