Introduction of the Crowdfunding Market Report

Crowdfunding can be defined as the concepts of crowdsourcing and microfinancing by bringing together various individuals who commit a particular amounts of money to projects and entities they want to support. The crowdfunding is primarily done through online via social media and crowdfunding platforms. It is one of the popular ways for people, businesses, and charities to raise money through online platforms.

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Market Dynamic

Key Drivers and Emerging Trends

The crowdfunding market size is expected to grow at a prominent rate over the forecast period. The huge popularity of social media platforms such as Facebook, Twitter, LinkedIn, and Instagram is one of the key factors contributing to the growth of the crowdfunding industry. The crowdfunding is the most inexpensive source of promotion, efficient method of measuring public interest, pre-selling a product, and multiple channel accessibility. In addition, crowdfunding platforms offer several benefits over traditional methods of fundraising. These benefits include broad reach, validation of concept, reduced financial risks, time efficiency, brand promotion, and marketing through social media, email newsletters, and other online marketing methods.

The crowdfunding market is witnessing significant growth owing to the recent outbreak of COVID-19 pandemic primarily for donation crowdfunding to support communities, people, small businesses, and organizations fighting the pandemic. For instance, in 2020, Facebook, Inc. expanded its Community Help feature on a global scale as part of its COVID-19 efforts. This will allow people to request or offer help to those impacted by the coronavirus outbreak, as well as donate to non-profit fundraisers. This feature was launched first in the U.S., Canada, France, U.K. and Australia.

Restraint in the Crowdfunding Market

However, the possibility of scrutiny and rejection, huge effort and time consuming, theft of ideas, and leaking of valuable information about product are some of the factors that are expected to restraint the growth of the crowdfunding market. Moreover, lack of direct control over the business by investors and risk of losing investment may further hamper the crowdfunding market growth.

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Product Type – Segment Analysis

Based on the product type, donation based crowdfunding is anticipated to grow at a higher CAGR during the forecast period. This can be attributed to its increasing popularity as it is considered as one of the most preferred mode of fundraising mainly for entrepreneurs, organizations, and individuals who need funding for a social cause, education expenses, medical expenses, emergencies. Ketto Online Ventures Pvt Ltd., Kickstarter, PBC and Indiegogo, Inc. are some of the organizations in the donation based crowdfunding market.

End-Use Application- Segment Analysis

Based on the end-use application, healthcare segment is expected to grow at a faster CAGR during the forecast period owing to the increasing crowdfunding for financing health expenses, initiatives, research, and innovation in the healthcare sector. For instance, in 2020, the EIT Health e.V. and Aescuvest launched a crowdfunding campaign for German start-up, Emperra GmbH E-Health Technologies, aimed to provide digital technology for improving the lives of people with diabetes.

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Regional – Segment Analysis:

Based on the region, Asia-Pacific region is projected to dominate the market over the forecast period. This is primarily due to the minimal regulatory barrier and growing crowdfunding market in UK, Netherlands, Germany, and France. Additionally, European Crowdfunding Network, an international not-for-profit organisation in Europe help in providing resources, professional support and a forum for collaborative action regarding crowdfunding. The strong presence of various companies including Crowdcube Capital Ltd, Funding Circle, Our Crowd, FundByMe, and Spreds, are further contributing to the market growth in the region.

Top Market Players

Various notable players operating in the market include Kickstarter, PBC, EIT Health e.V., BuildHer, Indiegogo, Inc., GoFundMe, Startups.com, Crowdcube Capital Ltd., GoGetFunding, Patreon, and Crowdfunder Ltd., among others. 

Key Developments:

• • In 2020, BuildHer, a UK-based crowdfunding platform for women of black origin, has officially launched its service. Founded in 2018, BuildHer claims it equips disadvantaged young women in Kenya with accredited construction skills, leading to greater financial prosperity, changing male attitudes, and promoting gender equality within the construction industry.

Segments covered in the Report:

The global crowdfunding market has been segmented on the basis of product type, end-use application, and regions. Based on product type, the market is segmented into reward-based crowdfunding, equity crowdfunding, donation, and others. Based on end-use application, the market is segmented into cultural sector, technology, education, healthcare, and others. 

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Key questions answered in this research report:

• • At what pace is global Crowdfunding Market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in Crowdfunding Market? What will be the impact of drivers and restraints in the future?
  • What are the regional revenues and forecast breakdowns? Which are the major regional revenue pockets for growth in the global Crowdfunding Market?
  • Which product type generated maximum revenues in 2019 and identify the most promising product type during the forecast period?
  • What are the various end-use application of global Crowdfunding Market and how they are poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Report Coverage	Details
Market Base Year	2019
Market Forecast Period	2020-2027
Market Revenues Currency	USD Million
Base Year & Forecast Units	Revenues (USD Million)
Market Segment	By Product Type, By End-Use Application, By Region
Regional Coverage	Asia Pacific, Europe, North America, and RoW
Companies Profiled	Kickstarter, PBC, EIT Health e.V., BuildHer, Indiegogo, Inc., GoFundMe, Startups.com, Crowdcube Capital Ltd., GoGetFunding, Patreon, and Crowdfunder Ltd., among others; a total of 10 companies covered.
25% Free Customization Available	We will customize this report up to 25% as a free customization to address our client’s specific requirements

Market Segmentation

Global Crowdfunding Market by Product Type

• • Reward-Based Crowdfunding
  • Equity Crowdfunding
  • Donation
  • Others

Global Crowdfunding Market by End-Use Application

• • Cultural Sector
  • Technology
  • Education
  • Healthcare
  • Others

Global Crowdfunding Market by Region

• • North America Crowdfunding Market (Option 1: As a part of the free 25% customization)
    • North America Market by Product Type
    • North America Market by End-Use Application
    • US Market All-Up
    • Canada Market All-Up
  • Europe Crowdfunding Market (Option 2: As a part of the free 25% customization)
    • Europe Market by Product Type
    • Europe Market by End-Use Application
    • UK Market All-Up
    • Germany Market All-Up
    • France Market All-Up
    • Spain Market All-Up
    • Rest of Europe Market All-Up
  • Asia-Pacific Crowdfunding Market (Option 3: As a part of the free 25% customization)
    • Asia-Pacific Market by Product Type
    • Asia-Pacific Market by End-Use Application
    • China Market All-Up
    • India Market All-Up
    • Japan Market All-Up
    • Rest of APAC Market All-Up
  • RoW Crowdfunding Market (Option 4: As a part of the free 25% customization)
    • RoW Market by Product Type
    • RoW Market by End-Use Application
    • Brazil Market All-Up
    • South Africa Market All-Up
    • Saudi Arabia Market All-Up
    • UAE Market All-Up
    • Rest of world (remaining countries of the LAMEA region) Market All-Up

Major Players Operating in the Crowdfunding Market (Option 5: As a part of the Free 25% Customization – Profiles of 5 Additional Companies of your Choice)

• • Kickstarter, PBC
  • EIT Health e.V.
  • BuildHer
  • Indiegogo, Inc.
  • GoFundMe
  • com
  • Crowdcube Capital Ltd. 
  • GoGetFunding
  • Patreon
  • Crowdfunder Ltd.