Introduction of the China Gaming Market Report

Gaming is defined as playing electronic games by numerous modes: mobile phones, consoles, computers, and other mediums. China is ranked among the top five in the gaming industry, owing to an increase in the number of smartphone users that have contributed to China’s gaming industry’s growth. Despite tough competition, China and Chinese companies are likely to expand over the forecast period.

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Market Dynamic

Key Drivers and Emerging Trends

Mobile devices and the internet have gained so much popularity, and increased adoption over the last decade has helped in changing the outlook of China’s gaming market size. As said by the “Ministry of Economy and Industry” China, has contributed around 28% to the global gaming industry. The Chinese gaming industry is majorly monopolized by the two key players in the market, namely NetEase and Tencent, which has shifted the Chinese gaming industry’s gears. NetEase has a wide product portfolio of the company through which they offer games like Onmyoji the card game, warbound storm, creative destruction, extraordinary ones, marvel super war, etc. Furthermore, China is the leading economy across the globe which shows the huge potential of the country. The Chinese government has planned to make Beijing China’s capital and home for more than 19 million people to make “International Capital of Online Games” by the end of 2025.

The internet and 5G technology’s high penetration rate is anticipated to drive the Chinese gaming industry. Chinese telcos is likely to deploy more than 8000 5G outdoor base stations in Shanghai by the end of 2021. This will have a positive impact on the growth of the china gaming market share.

Restraint in the China Gaming Industry

As per the china gaming industry report, carelessly designed content may lead to undesirable outcomes and is a major factor that is expected to hamper the market’s growth.

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Device – Segment Analysis

Based on the device, TV console and handheld segment is expected to grow at a higher CAGR over the forecast period. This is due to the people’s demanding lifestyle in China coupled with better graphics that are more visual on TV and large screens and allows remote and comfortable play for the user. For example, Sony offers play station portable, which is lightweight and can handle multiple applications simultaneously.

Models – Segment Analysis

Based on the models, P2P segment is expected to dominate the Chinese gaming market over the forecast period. P2P can be converted into F2P for playing games and is more profitable. P2P offers high quality and is mostly adopted by the Chinese gaming population. The gaming industry is experiencing extreme upthrust due to the revenue generated by P2P, which is relatively high in China.

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Key Developments:

• • In 2020, NetEase, Inc. revealed its new games pipeline which has helped the company in expanding the product portfolio of the company.

Segments covered in the Report:

The China gaming Market has been segmented on the basis of device, type, and models. Based on device, the market is segmented into PC/MMO and laptops, TV/Console and Handheld, Mobile Phone and Tablet and Casual Web Games. Based on type, the market is segmented into action games, adventure games, role-playing games, simulation games, strategy games, sports games, puzzle games and others. Based on models, the market is segmented into F2P and P2P. 

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Key questions answered in this research report:

• • At what pace is China gaming Market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in China gaming Market? What will be the impact of drivers and restraints in the future?
  • Which device generated maximum revenues in 2019 and identify the most promising device during the forecast period?
  • What are the various type areas of China gaming Market and how they are poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Market Segmentation

China Gaming Market by Device

• • PC/MMO, and Laptops
  • TV/Console and Handheld
  • Mobile Phone and Tablet
  • Casual Web Games

China Gaming Market by Type

• • Action Games
  • Adventure Games
  • Role-Playing Games
  • Simulation Games
  • Strategy Games
  • Sports Games
  • Puzzle Games
  • Others

China Gaming Market by Models

• • F2P
  • P2P