Meal replacement is in the form of bars, drinks, soups, etc. that replaces a regular meal. Meal replacement is a mixture of protein, carbohydrate, vitamins, and minerals. It is high protein content and provides convenient and more nutritious than regular meals to consumers which helps for weight management. Beverages, bars, powder, and others are different varieties of meal replacement in the market.

Rising health consciousness among the consumer is one of the key factors which is driving the global meal replacement market. The other factors which are supporting growth are the hectic lifestyle of the urban population and the rise in the number of working women in the global meal replacement market. Moreover, an increase in the demand for healthy food and health benefits related to meal replacement such as manage blood sugar levels, supports weight management, helps in weight loss and gain and enhance muscle growth will further boost the global meal replacement market. Even, millennial consumers demand food convenience and more concerned regarding the nutritional content food products is anticipated to drive the global meal replacement market. However, health-related problems such as digestive issues and expensive products as compared to others are the factors which will hinder the global meal replacement market.

North America region represents a high market growth for global meal replacement and expected to grow at a considerable growth rate due to consumers are more conscious health-conscious and increasing healthy consumption habits among consumers in the market. The demand in the U.S is expected to a have positive impact on the growth owing to growing awareness regarding the nutritional benefits and high rate of health problems related to obesity, diabetes, cardiovascular and others in the global meal replacement market.

Various notable players operating in the market, Abbott Labs, Amway Corporation, Bariatrix Europe, General Mills Inc., Glaxo Smith Kline, Mianxian Jintai Industrial Co. Ltd., Sara Lee Foodservice, Campbell Food Service Company, Blue Diamond Growers, Herbalife Inc., among others.

The global meal replacement market has been segmented on the basis of product type, application, end users, and key geographies. Based on product type, the market is segmented into beverages, bars, powder and others. Based on application, the market is segmented into weight gain, weight loss, wound healing, physical fitness and others. Based on end users, the market is segmented into online stores, supermarkets, specialized stores and others.

Key questions answered in this research report:
1- At what pace is global meal replacement market growing? What will be the growth trend in the future?
2- What are the key drivers and restraints in the current market? What will be the impact of drivers and restraints in the future?
3- What are the regional revenue and forecast breakdowns? Which are the major regional revenue pockets for growth in the global meal replacement market?
4- What are the various application areas and how they are poised to grow?

Market Segmentation

By Product Type

• Beverages
• Bars
• Powder
• Others

By Application

• Weight Gain
• Weight Loss
• Wound Healing
• Physical Fitness
• Others

By End User

• Online Stores
• Supermarkets
• Specialized Stores
• Others

By Geography

• North America
As a part of the customization

o By Product Type
o By Application
o By End User
o US
o Canada
o Mexico

• Europe
As a part of the customization

o By Product Type
o By Application
o By End User
o UK
o Germany
o Spain
o Rest of Europe

• Asia-Pacific
As a part of the customization

o By Product Type
o By Application
o By End User
o China
o Australia
o India
o Rest of APAC

• ROW
As a part of the customization

o By Product Type
o By Application
o By End User
o Brazil
o South Africa
o GCC countries
o Rest of world (remaining countries of the LAMEA region)

Leading market players

• General Mills Inc.
• Abbott Labs
• Amway Corporation
• Bariatrix Europe
• Glaxo Smith Kline
• Mianxian Jintai Industrial Co. Ltd.
• Sara Lee Foodservice
• Campbell Food Service Company
• Blue Diamond Growers
• Herbalife Inc.