Flavored and Functional Water Market

Flavored and Functional Water Market is predicted to reach at USD 87 billion by 2028 at a CAGR of 11.4% CAGR during the forecast period

Introduction of the Flavored and Functional Water Market Report

Flavored and functional water of additional elements such as natural or artificial flavors, sweeteners, and vitamins. Flavored water is a fusion of mineral water, various fruit juices concentration, and natural or artificial sweeteners. The functional water is obtained from flavored water and is incorporated with herbs, botanicals, minerals, raw fruit and vegetables, oxygen, and vitamins. These antioxidants and additives provide extra benefit and nutritional value to the functional water.

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Market Dynamic

Key Drivers and Emerging Trends

The health and nutritional benefits provided by the flavored and functional water have boosted this market’s growth. It plays an important role in the latest lifestyle for contributing the nutritional well-being. Moreover, the increasing obesity rate around the world is principally increasing the growth of flavored and functional water as lemon-infused water and lime-infused water helps in controlling and reducing the excess fat from the body. For instance, according to CDC, in 2019, the U.S. adult obesity rate stands at 42.4 percent, which has crossed the 40 percent national rate for the first time.

The price of flavored and functional water is nearly similar to carbonated drinks; reducing the switching cost for end-users has boosted flavored and functional water size growth. Moreover, product innovation in flavors such as mixed cherry, lemon, peach, guava, etc, and functional water help reduce cholesterol, calcium absorption, and heart attack. These key factors have augmented in the positive growth of this segment.

Restraint in the Flavored and Functional Water Market

However, increasing concerns related to the increased number for campaigning against the packed bottles and major substitution of product such as carbonated drinks, iced tea etc. are the major key factor for hampering the global Flavored and Functional Water market.

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Product- Segment Analysis

Based on the Product, functional water is expected to grow at a higher CAGR rate in the global Flavored and Functional Water market during the forecast period. This growth is attributed to various health benefits as it boosts energy and improves consumer immunity. Moreover, the presence of certain micronutrients such as carbohydrates, protein etc, has positively boosted the growth of this segment.

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Regional – Segment Analysis:

Based on the region, the Asia Pacific region is expected to grow at a higher CAGR rate in the global flavored and functional water market during the forecast period. Due to increasing in urbanization & adopting sophisticated lifestyle has driven the growth of this market. Moreover, the presence of major key players in this region such as Bisleri, PepsiCo, The Coca Cola, etc has propelled the growth for the flavored and functional market in this region.

Top Market Players

Various notable players operating in the market, include, Nestle S.A., The Coca-Cola Company, PepsiCo, The Kraft Heinz Company, Trimino, Monster Energy Company, Cargill, Incorporated, Amazon Spring Waters Investment Limited, SDisruptive Beverages Inc., Balance Trading Company, among others.

Key Developments:

• • June 2020: Nestle S.A had adopted a new strategic direction for water business. The company will focus on the leading premium mineral water brands and its iconic international brands and invest in differentiated healthy hydration such as functional water products.
  • In 2019, Bisleri tied up US company Minerva Group to enter in the flavored water market. Bisleri, had announced that it is entering the US market with flavored water and vitamin water.

Segments covered in the Report:

The global Flavored and Functional Water market has been segmented on the basis of Product, Ingredient, Packaging, Distribution Channel and regions. Based on Product, the market is segmented into Flavored water and Functional water. Based on Ingredient, the market is segmented into Vitamins &Minerals, Amino acids and Herbal extracts. Based on Packaging, the market is segmented into Bottles & jars, Pouches and Glass Bottled cans. Based on Distribution Channel the market is segmented into Stored based and Non- stored based.

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Key questions answered in this research report:

• • At what pace is global Flavored and Functional Water market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in Flavored and Functional Water market? What will be the impact of drivers and restraints in the future?
  • What are the regional revenues and forecast breakdowns? Which are the major regional revenue pockets for growth in the global Flavored and Functional Water market?
  • Which Product generated maximum revenues in 2020 and identify the most promising Productduring the forecast period?
  • What is the various Ingredient of global Flavored and Functional Water market and how they are poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Market Segmentation

Global Flavored and Functional Water Market by Product

• • Flavored water
  • Functional water

Global Flavored and Functional Water Market by Ingredient

• • Vitamins & minerals
  • Amino acids
  • Herbal extracts

Global Flavored and Functional Water Market by Packaging

• • Bottles & jars
  • Pouches

  • Glass bottled cans

Global Flavored and Functional Water Market by Distribution Channel

• • Stored based
  • Non- stored based

Global Flavored and Functional Water Market by Region

• • North America Flavored and Functional Water Market (Option 1: As a part of the free 25% customization)
    • North America Flavored and Functional Water Market by Product
    • North America Flavored and Functional Water Market by Ingredient
    • North America Flavored and Functional Water Market by Packaging
    • North America Flavored and Functional Water Market by Distribution Channel
    • US Flavored and Functional Water Market All-Up
    • Canada Flavored and Functional Water Market All-Up
  • Europe Flavored and Functional Water Market (Option 2: As a part of the free 25% customization)
    • Europe Flavored and Functional Water Market by Product
    • Europe Flavored and Functional Water Market by Ingredient
    • Europe Flavored and Functional Water Market by Packaging
    • Europe Flavored and Functional Water Market by Distribution Channel
    • UK Flavored and Functional Water Market All-Up
    • Germany Flavored and Functional Water Market All-Up
    • France Flavored and Functional Water Market All-Up
    • Spain Flavored and Functional Water Market All-Up
    • Rest of Europe Flavored and Functional Water Market All-Up
  • Asia-Pacific Flavored and Functional Water Market (Option 3: As a part of the free 25% customization)
    • Asia-Pacific Flavored and Functional Water Market by Product
    • Asia-Pacific Flavored and Functional Water Market by Ingredient
    • Asia-Pacific Flavored and Functional Water Market by Packaging
    • Asia-Pacific Flavored and Functional Water Market by Distribution Channel
    • China Flavored and Functional Water Market All-Up
    • India Flavored and Functional Water Market All-Up
    • Japan Flavored and Functional Water Market All-Up
    • Rest of APAC Flavored and Functional Water Market All-Up
  • RoW Flavored and Functional Water Market (Option 4: As a part of the free 25% customization)
    • RoW Flavored and Functional Water Market by Product
    • RoW Flavored and Functional Water Market by Ingredient
    • RoW Flavored and Functional Water Market by Packaging
    • RoW Flavored and Functional Water Market by Distribution Channel
    • Brazil Flavored and Functional Water Market All-Up
    • South Africa Flavored and Functional Water Market All-Up
    • Saudi Arabia Flavored and Functional Water Market All-Up
    • UAE Flavored and Functional Water Market All-Up
    • Rest of world (remaining countries of the LAMEA region) Flavored and Functional Water Market All-Up

Major Players Operating in the Flavored and Functional Water (Option 5: As a part of the Free 25% Customization – Profiles of 5 Additional Companies of your Choice)

• • Nestle S.A.
  • THE Coca-Cola Company
  • PepsiCo
  • The Kraft Heinz Company
  • Trimino
  • Monster Energy Company
  • Cargill, Incorporated
  • Amazon Spring Waters Investment Limited
  • SDisruptive Beverages Inc.
  • Balance Trading Company